Alice has been helping with the product for quite a few years now. She was there for the first birth pains on the client's side and has been working with the product as a partner for a long time, so she has an understanding of both parties' needs. She has a background in IT and design, so she logically found a liking in BrandCloud. She can help with everything related to communication, and she takes care of her design partners.. She tries to go to the heart of the matter and look for synergies in the business, to connect, to empathize with the needs of each company. She looks for interesting topics related to design and organizes event with a name Designers Mixer for partners.